Fast Switching Phosphor
The use of fast switching phosphors has significantly reduced afterglow duration and reproduced clear 3D and 2D images. Fast switching phosphors are used in all full HD models.
Improved Pre-discharge & Filter
Minimizing pre-discharge has made it possible to produce crisp blacks with minimal graying. Improving the filter shape has suppressed glare and reduced internal reflections in the front glass panel. The contrast in bright ambient light has been raised to enable rich, more robust blacks.
Improvement in Luminous Efficiency Achieves Low Power Consumption
Everything — from the materials and panel structure to the drive method — has been re-engineered. These improvements are a result of the new phosphor and new electrode (fish bone) structure.




